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FAQs:: Mail Merge: Sending Personalized Emails

1. What are merge fields? How do I use them?
2. Can I customize message Subject and body?
3. Can I send personalized attachments to different recipients in the same mailing list? (mail merge with attachments)
4. Can I embed personalized pictures? (sending different images to different recipients)

 

What are merge fields? How do I use them?

You don't need merge fields if the messages to all recipients are identical. The mail merging feature enables you to personalize the message to each recipient in your mailing list by using merge fields. Merge fields are column names enclosed by [[ and ]].

Suppose you are sending email to the following mailing list file:

FirstName,	LastName,	Email
Joe	Smith,	joe@xxx.com
Matt	White,	matt@yyy.com

There are three columns (ie. FirstName, LastName, and Email) in the above mailing list, and thus you have three merge fields available to personalize the message Subject and body:

  [[FirstName]], [[LastName]], and [[Email]]

If you compose a message like this:

Hi [[FirstName]],
   We're going to give a party this weekend ...

The email to Joe will read:

Hi Joe,
   We're going to give a party this weekend ...

And the email to Matt will read:

Hi Matt,
   We're going to give a party this weekend ...

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Can I customize message Subject and body?

Yes. To insert a merge field into email Subject or Body, click menu "Insert" -> "Merge Fields" on the Message Composer.

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Can I send personalized attachments to different recipients in the same mailing list?

Yes. e-Campaign allows you to send personalized attachments (different attachments to different recipients).

Suppose you have a mailing list file as follows.

Email,	Name,	File	File2
aa@aa.com,	Simon,	D:\DOC\simon.doc,	D:\PDF\simon.pdf
bb@bb.com,	Mike,	D:\DOC\mike.doc,	D:\PDF\info.pdf

On the Message Composer, click menu "Insert->Personalized Attachments"

On the editbox, enter the merge fields to define the attachment filenames, one attachment per line.

In the above example, the merge fields [[file]] and [[file2]] will be replaced with real values in the File and File2 columns, respectively.

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Can I embed personalized pictures? (sending different images to different recipients)

Yes, e-Campaign allows you to embed different (personalized) images to different recipients by using merge fields. Suppose you have a mailing list file as follows:

Email,	Name,	ImgFile
aa@aa.com,	Simon,	D:\IMG\img_for_simon.gif
bb@bb.com,	Mike,	D:\IMG\img_for_mike.gif

On the Message Composer, click menu "Insert->Personalized Picture"

 

 

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